A goose that is also a cabbage

Simulate your audience.

Ask 10,000 synthetic people anything. Before the real world does.

Two kinds of simulation

Same audience. Pick a question, or an ad.
Focus group simulation

Ask it anything

Any survey or focus group you can dream up. A price, a feature, a strategy, a hunch.

Product decisionsFeature pre-flightsPrediction marketsPolicy forecastsBusiness strategyHunches
Productn = 10,000
Would you pay $49/mo for this?
Yes
62%
Maybe
23%
No
15%
Ad pre-flight simulation

Test ads before you pay for them

Put the creative in front of the audience first. Winners ship to every network.

Search adsSocial adsHeadlinesOffersLanding pages
Google SearchSimulated · n = 10,000
Sponsored · acme.com
Setup in minutes. Cancel anytime.
CTR 3.4%CVR 2.1%Ship it

How it works

Three steps.
Step 1

Create a base.

Your company, a competitor, a made-up one, or just a pile of context. Every simulation starts here.

Step 2

Generate audiences.

Spawn as many as you need from a base. Each one is thousands of personas, and each persona is a person: a job, a budget, a reason to say no.

Audience · 10,000
Persona
Priya N.
34 · Head of Ops · Denver

“Will switch tools, but only once a quarter.”

Step 3

Run a simulation.

Ask the audience a question, or show it an ad. Get an answer before the real world gives you one.

Focus groupAd pre-flight
Question
Would you pay $49/mo for this?
Running
Yes
62%
Maybe
23%
No
15%

Go on. Ask the goose.